Automotive Digital Marketing Using CHARIOTZ

You may have heard the saying “Marketing creates the demand that Sales satisfies”. If you believe in that saying, then you understand how important marketing is to the success of your automotive business. No business can grow without significant focus on marketing. And in today’s world, where consumers spend a big portion of their time on the Internet, you need […]

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Starting Chariotz – My Big Aha Moment!

I have always loved cars. In my teens, my favorite vehicles were the BMW 635CSi, Nissan 240Z, Buick Riviera, Lamborghini LM002, and Mercedes Benz GL. Every time one of those vehicles drove by, my eyes would light up! I studied to be an Electrical Engineer, and that took me into the world of computers. I worked at several semiconductor and […]

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Maximizing your car’s performance by optimizing as a system

There are all sorts of modifications you can make to your car to enhance its performance. With the number of after-market add-ons and the availability of conversion kits to make components from Corvettes work in Porsches, for example, your options for maximizing your engine’s performance are pretty wide open. It is important, however, to think about maximizing your car’s performance […]

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